Fresha is a popular booking platform with its own marketplace. WearBeauty takes a different approach: it runs inside your own WordPress website, with no commission and your own Stripe account.
Comparison checked on 14 October 2026.
| Compared | WearBeauty | Fresha |
|---|---|---|
| Price | £19, £39 or £69 a month for the whole business. Starter 2 bookable staff, Professional 10, Premium unlimited. Yearly is 10 months’ price for 12. | £14.95 a month for one person (Independent) or £9.95 per bookable team member a month (Team). Custom rates over 20 team members |
| Team of four | £39 a month (Professional) | £39.80 a month plus VAT (Team, 4 × £9.95) |
| VAT | No VAT to add | Prices shown exclusive of 20% VAT |
| Free trial | 14 days with every feature, no card needed | 7 days |
| Commission on new clients | None | 20% of a new marketplace client’s first appointment, minimum £4 |
| Card payments | Your own Stripe account at Stripe’s rates. Card machine payments recorded at checkout | Fresha Payments: 1.19% + 20p in person, 1.40% + 25p online, plus VAT |
| Where clients book | On your own WordPress website | Fresha marketplace and Fresha booking pages, linked from your website |
| Text messages | Through your own Twilio account at Twilio’s rates. Email included | 20 free messages a month (per team member on Team), then charged |
| Where your data lives | In your own WordPress database | Fresha’s cloud, with export tools |
| Contract | Monthly or yearly, cancel any time | Monthly, cancel any time |
Fresha details are from Fresha’s UK pricing page, checked on 14 October 2026. Prices and features change, so please check their website. Card and text message rates from Stripe and Twilio are set by them.
Fresha charges 20% of a new marketplace client’s first appointment (minimum £4). WearBeauty has no marketplace and takes no commission.
With WearBeauty, clients book on your own website, so your brand, your search ranking and your client list stay yours.
Deposits go straight to your own Stripe account. Fresha deposits and no-show fees need Fresha Payments.
Download it from My account and install it on your WordPress website. The 14-day trial starts straight away.
Export your clients from Fresha as a CSV file and import them under Clients, Import and export.
Run the setup wizard, add the booking page to your website and connect Stripe for deposits.
Something else? Email info@wearbeauty.co.uk and we will reply within 24 hours.
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